Elves Precisely

August 6
Elves, in Norse folklore, are just one of a class of preternatural beings who are known for their magical powers and immortality. In some lore, they tend to be a playful, childlike group of beings, and so associating them with Santa Claus as the gift giver's helpers seems like a natural vocation. When Keebler was looking for a mascot that implied their cookies were fun products, elves were also called into service.

A Classic Verse

April 14

"Whatever else be lost among the years,
Let us keep Christmas still a shining thing;
Whatever doubts assail us, or what fears,
Let us hold close one day, remembering
It's poignant meaning for the hearts of men.
Let us get back our childlike faith again."

—Grace Noll Crowell